The Democratization of Television

Television is still arguably the most important medium for political communication in the world today. Because of this, scholars of political communication have long studied the medium and its impact on the political process. However, with the exception of internships, students have always been limited in their opportunities to gain firsthand experience with the medium because of its complex production process and high cost.  Now, with the arrival of easy-to-learn, high-quality video editing software like Apple’s iMovie, it is finally possible for typical students to explore television from the inside.

CS160 Commercial Project
Tim Groeling, UCLA

Tutorial File (zipped)


Sample Projects

These videos are H.264 encoded rips of the hour-long class DVDs given to each student at the completion of the project. These are LARGE files (around 300MB) and are best viewed with Quicktime.



Fall 2002

Hatch vs. Bradley






Winter 2004

Cheney vs. Lieberman





Spring 2005

Rice vs. HR Clinton




Fall 2005

Rice vs. HR Clinton




Fall 2006

Romney vs. Biden





Winter 2008

McCain vs. Richardson






Spring 2008

Thompson vs. Dodd