Econ 171. INDUSTRIAL ORGANIZATION: THEORY & TACTICS

Instructors: Professor Rachel Griffith and Professor Phillip Leslie

Summary

This class investigates how firms compete. It combines theory with investigations of individual industries. The central issues concern firms' choice of price, quantity, and quality in markets where the assumptions behind perfect competition do not hold. These questions apply to a wide range of disciplines other than economics, most immediately to antitrust/law and economics, and business strategy.

Topic to be covered include: monopoly pricing, price discrimination, oligopoly behaviour, product differentiation, collusion and cartels, asymmetric information, firm entry and barriers to entry, exogenous and endogenous sunk costs, technology, innovation and patents, and vertical and horizontal integration.

Classes will be a mixture of theory and case studies with an emphasis on the theory.

Prerequisites

Intermediate microeconomics is a prerequisite. You must also be comfortable enough with calculus so that you can differentiate fairly simple functions.

   

Topic

Reading

1

4 April

Introduction, firm costs

CP 50-76

2

6 April

Perfect competition, monopoly

CP 86-107, 132-157, PRN 18-25

3*

11 April

Price discrimination

CP 431-454, PRN 119-142

4

13 April

Oligopoly I

CP 229-244, PRN 223-253

5*

18 April

Oligopoly II

CP 244-269, PRN 254-262

6

20 April

Product differentiation

CP 281-317, PRN 254-272

7*

25 April

Horizontal integration

CP 19-28, PRN 402-432

8

27 April

The multinational firm

Caves article in reader

9*

2 May

Collusion and cartels

CP 175-211, PRN 343-396

10

4 May

MIDTERM EXAM

 

11

9 May

Industry structure, firm entry, barriers to entry

PRN 61-67, 70-105, 525-583, CP 74-81, 236-272, 601-615

12

11 May

Exogenous and endogenous sunk costs

Sutton in reader

13*

16 May

Technology and innovation

CP 532-542, PRN 584599, 627-641

14

18 May

Patents and RJVs

CP 501-531, PRN 600-627

15*

23 May

Vertical integration

CP 377-375, PRN 433-446, Chisolm article in reader

16

25 May

Vertical relations

CP 396-410, PRN 468-482

17*

30 May

Industry study: Microsoft case

Klein article in reader

18

1 June

Information

CP 554-572

19*

6 June

Industry study: internet

Smith, Bailey and Brynjolfsson article in reader

20

8 June

Review

All of the above

   

FINAL EXAM

 

* Problem sets due to be handed in during class. Problem sets will NOT be accepted late.

There is a required reader, available from Course Reader Materials (1141 Westwood Bvd) it contains:

Caves, R. (1996) Multinational enterprise and economic analysis, 2nd edition, Cambridge University Press, pp. 1-23

Sutton, J. (1991) Sunk costs and Market Structure, MIT Press, pp. 1-26

Chisholm, D. (1993) "Asset specificity and long-term contracts: the case of the motion picture industry" Eastern Economic Journal, Vol. 19, No. 2, pp143-155

Klein, B. (1999) "An economic analysis of Microsoft’s conduct" Antitrust, Fall 1999

Smith, M., J. Bailey and E. Brynjolfsson (1999) "Understanding Digital Markets: Review and Assessment" in Brynjolfsson and Kahin (eds) Understanding the Digital Economy, MIT Press

There are two recommended textbooks:

CP: Carlton and Perloff, Modern Industrial Organization, 3rd ed., Harper Collins, 1999;

PRN: Pepall, Richards and Norman, Industrial Organization: Contemporary Theory and Practice, South-Western College Publishing, 1999.

 

Classes will be a mix of contemporary industrial organization theory and industry studies. Students should realize the theory lectures will be the majority of the course, with the industry examples intended to provide reinforcement and some extensions to the theory.

Grading

There will be eight short problem sets (one a week except for week five and ten), a mid-term in-class exam and a final exam. Resits for the mid-term and final exams will NOT be allowed unless you have a note from a doctor or equivalent. Grades will be allocated in the following proportions.

Problem sets (8)

20%

Mid-term exam

20%

Final exam

60%

Regrading

The ground rules with respect to grading are these: We accept applications for regrades on the following conditions. First, applications must be made to either Professor (but to only one) and must be made in writing. Second, they can be made any time between one and seven days after the assignment or exam is returned. NOT the day you receive them. NOT two months after. Third, if you apply for a regrade, we regrade the entire examination, not just the individual problems you believe were misgraded. Your grade can go up or down.

These rules do not apply to clerical errors such as adding up your score wrong. If a clerical mistake occurs, please let me know as soon as possible.